Media Kit 2025/2026
Fenix Lumiere
The World's Most Famous Happy Dog
Rescue dog with Cerebellar Hypoplasia whose signature prance has inspired millions around the world.
Meet Fenix
Fenix is a Siberian Husky born with Cerebellar Hypoplasia — a neurological condition that gives him his signature wobble and prance. Abandoned at just two months old, he was rescued by Stand With My Pack and adopted by Zoë & Eric Lumiere.
Today, Fenix inspires millions daily with his joyful spirit. His message is simple: your differences are your superpowers. He's not just a pet influencer — he's a movement for kindness, resilience, and unconditional love.
“Neurologically wobbly, spiritually wise.”
Audience Profile
Demographics
Interests
“Fenix got us the best engagement on a campaign we had ever seen.”
— Pet Food Express
Brands We've Worked With
100+ completed campaigns across pet, wellness, and lifestyle brands
What We Offer
Paid Promotions
Custom video content posted across Facebook, Instagram, and TikTok. Authentic to Fenix's voice — never scripted or forced.
Email Marketing
Sponsored mentions in Fenix's daily HappyMail emails — a growing community of engaged fans who opted in for daily joy.
Brand Collaborations
Ongoing partnerships, product lines, ambassador programs, and co-created content series.
Rate Overview
We tailor our rates to the partnership. Campaigns that align with our mission receive preferred pricing.
$500 – $5K
Branded Video
1 post across IG, FB + TikTok
$1,000+
Link in Bio
Featured for 7 days
$500 – $1.5K
Stories + Custom Link
Swipe-up or link sticker
Custom
Multi-Post Campaign
Discounted per-post rates
Rescue & Nonprofit
Free – Reduced
We donate our reach for causes we love
60%+ of our brand partners come back for repeat campaigns
Let's make something good together
Ready to partner with the happiest dog on the internet?
or email fenix@fenixlumiere.com
fenixlumiere.com/collaborate